Alistair's portrait

Alistair McKechnie,
London based copywriter


YOUTH-ORIENTED COPYWRITING.
Here are two items for Camouflage, the Army's youth recruitment programme. First, an email (Designer: Simone Fernandes):

Youth email for Camouflage online by London copywriter
Second, check out a description of Runmob, a real-life urban pursuit game I came up with for Camouflage's teenage audience.

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